Privacy Policy
POLICY
Privacy Policy
Last updated: 7 October 2026
1. Data controller
Wrapvine
CVR / Company registration no.: 46830148
Ringstedvej 226, 4600 Lellinge, Denmark
Email: support@wrapvine.com
Phone: +45 21 35 25 28
2. Personal data we may process
Depending on how you use Wrapvine, we may process your name, email address, telephone number, billing and delivery address, order and transaction information, customer-account information, communications with us, device and browser information, IP address, website usage information, cookie preferences and marketing-consent information.
3. Why we process personal data
- To process and deliver orders, payments, returns, cancellations and refunds.
- To provide customer support and handle complaints and legal claims.
- To comply with accounting, tax and other legal obligations.
- To protect the store, prevent fraud and maintain security.
- To send marketing where we have a lawful basis to do so.
- To operate statistics, personalisation and advertising technologies where the required consent has been obtained.
4. Legal bases
Depending on the circumstances, processing is based on performance of a contract, compliance with a legal obligation, our legitimate interests, or your consent.
5. Service providers
We may share relevant personal data with service providers that help us operate Wrapvine, including Shopify, payment providers, delivery and fulfilment partners, product-production partners such as Selfnamed when necessary to fulfil your order, communication providers, analytics providers, hosting providers, accountants and advisers.
6. International transfers
Some service providers may process personal data outside the EU/EEA. Where required, we use a lawful transfer mechanism, such as an adequacy decision or the European Commission's Standard Contractual Clauses.
7. Retention
We keep personal data only for as long as necessary for the relevant purpose or as required by law. Accounting and transaction records are kept for the periods required by applicable accounting and tax rules.
8. Your rights
Subject to applicable law, you may have the right to access, correct, delete or restrict the processing of your personal data, object to certain processing, request data portability, and withdraw consent where processing is based on consent.
9. Marketing
You may opt out of marketing communications at any time by using the unsubscribe option in the message or by contacting support@wrapvine.com. You may still receive transactional messages about your orders or account.
10. Cookies
We use necessary cookies and, where you consent, analytics, personalisation and marketing technologies. See our Cookie Policy for details and information on changing your choices.
11. Shopify
Wrapvine uses Shopify as its ecommerce platform. Shopify may process personal data on our behalf and may also process certain data under its own privacy responsibilities. Please also review Shopify's relevant privacy information.
12. Complaints
You can contact us first with any privacy concern. You may also lodge a complaint with the competent data-protection authority, including the Danish Data Protection Agency (Datatilsynet), where applicable.
13. Changes
We may update this Privacy Policy when our processing changes or legal requirements change. The latest version is published on this page.